My name is Giada Palma, and I created this blog with the purpose of offering an intriguing, funny and ironic cut on the daily news related to the entertainment business.profile pic

After having graduated in business law, I realized that M&A wasn’t my favorite meal, and that I needed something more fun. For this reason, I changed path and spent the next three years working for a TV production company.

Then I left Italy and got to L.A. with the ambitious dream to become an active part of the this vital and unpredictable industry. To broaden my knowledge, I enrolled at UCLA extension in a business and management of the entertainment certificate, and since the beginning I dedicated the first slot of the morning to reading, dissecting and joining the dots of what happens around us every day.

And this is when I noticed that Hollywood Reporter, Variety, Deadline, and Cynopsis offer an “institutional” exposition, but there’s no place in the web that satisfied me, as  I was looking for a second layer of interpretation of the news, an insight on the secret equations of this industry.

I try to offer to the readers the daily facts into a broader context, mocking a bit the untouchable “moguls”

I hope you’ll enjoy the content and offer your contribution to expand the discussion with your knowledge and experience.